Make It Easy To Type
It should be simple. Simple to spell, remember and type! Get a domain name that is easy for users from all aspects. Avoid high sounding words and complex jargons and instead, come up with simpler alternatives.
Make a list of all the words that outline the idea of your business statement and the nature of the services you are about to offer. This helps the users to relate better!
Avoid Numbers & Hyphens
Special characters like numbers, symbols and hyphens are best kept avoided. There are all chances for them being misinterpreted when spelled, leading to confusion. It might also require you to register all the close variations to stay safe.
Come up with a name that is unique and catchy! Remember, there are millions of registered domain names out there. Make sure to choose a name that is memorable. One that stands out evidently and very attractive!
Target Your Locality
Categorize and be clear where you want your business to pervade. Use the appropriate keywords highlighting the name proximity of the area to give better meaning to your domain name.
Use An Appropriate Domain Extension
Different domain name extensions are meant for different purposes. So make sure you choose an appropriate domain name that clearly serves your need and suits best for your business type.
Keep It Short
Brevity is the key. The name should be crisp and clear! Something that is instantly relatable. Also, make sure it is unique and never heard of before.
Protect And Build Your Brand
Getting a domain name matching the brand is all that matters! It is also important to purchase all the closely related extensions to your name. This helps in inviting more traffic.